Intersessions: Sales vs. Marketing - The Tug-of-War that’s Costing you Growth
| When |
Tuesday, July 28, 2026 8am to 10am |
|---|---|
| Where |
Innovation Connector 1208 W. White River Blvd. Muncie, IN 47303 |
| What | General Events speakers, seminars, workshops, training, conference |
ABOUT THE SESSION
In this fast-paced 45-minute session, we’re ditching the buzzwords and getting back to the real-world tactics that actually drive growth. No fluff. No complicated theory. Just practical strategies you can use immediately — regardless of your company size or budget.
If your sales and marketing teams aren’t aligned, you’re leaving opportunities on the table. Let’s fix that right away.
ABOUT OUR SPEAKER: DEREK McCLAIN
Derek McClain is the Vice President of Business Development at C1 Truck Driver Training bringing more than 20 years of experience across sales, marketing, and business development. Having worked on both sides of the table throughout his career, Derek blends practical, real-world strategy with tried-and-true fundamentals that still drive results today.
Outside of work, Derek is a proud husband and father/step dad to four amazing kids. He is also the founder of Young Cancer an organization dedicated to supporting those navigating cancer alongside their loved ones, and serves as an active committee member with the Commercial Vehicle Training Association (CVTA). An exercise enthusiast with a love for pushing limits, Derek has even survived skydiving — and lived to tell the story.
ABOUT INTERSESSIONS
It’s a fact. Marketing is constantly evolving. Join us for free interactive marketing sessions, powered by Intersection marketing + branding agency, as speakers dive into interesting and relevant marketing topics, tailored for professionals, entrepreneurs, and business owners who want to advance their marketing skill set. Meetings are held six times annually with ongoing content and discussions shared on our social media, email newsletter, and more.
8:00-8:30 – Networking + Breakfast
8:30-8:45 – Attendee Introductions
8:45-8:50 – Sponsor Spotlight
8:50-9:30 – Introduction to Speaker and Presentation
9:30-9:35 – Break/Refill on Breakfast
9:35-9:50 – Q & A
9:50-10:00 – Final Comments, Announcements and Adjourn